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branding

    4 steps to naming a financial services company
    Marketing + Branding

    4 Steps to Naming a Financial Services Company

    by Sheryl Theisen August 28, 2020
    written by Sheryl Theisen

    Updated September 6, 2023, at 9:15 PM

    Done right, naming a financial services company will be deeply personal and very telling. Potential customers will develop their own expectations based on the name of your business. Be aware that if it doesn’t sit well, they’ll probably go elsewhere.

    Continue Reading
    August 28, 2020
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  • Marketing + Branding

    Advisor Marketing: Expert Round-Up

    by FIG Marketing January 8, 2019
    by FIG Marketing January 8, 2019

    Updated September 6, 2023, at 7:05 PM Change is inevitable. And this year, that change might be more prevalent than ever for financial professional marketing strategies. To get you ready for what’s …

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  • Marketing + Branding

    5 Must-Have Digital Marketing Strategies for Financial Advisors

    by FIG Marketing June 21, 2016
    by FIG Marketing June 21, 2016

    Updated on October 2, 2023, at 4:14 PM Your online marketing strategy can build your brand, personalize your business and be your 24/7 salesperson. We all know we need to increase our …

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