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    Segmenting Your Book of Business Effectively
    Business Development

    Segmenting Your Book of Business Effectively

    written by Shawn Sigler

    Updated February 21, 2020, at 11:40 AM

    When it comes to your segmenting your book of business, a little organization could help you build stronger relationships and ultimately grow your book of business.

    A good marketing organization should be able to help you identify new opportunities within your existing book of business. Consider doing this exercise to help you find ways to maximize and grow your firm’s value.

    Continue Reading
    Segmenting Your Book of Business Effectively was last modified: February 21st, 2020 by Shawn Sigler
    March 10, 2016
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  • Marketing + Branding

    4 Steps to Prospect Over Dinner

    by J. Wesley Knowles March 10, 2016

    As you may know, dinner seminars have been a part of the Fixed Annuity world for many years. Everyone plans these events a little differently but it most cases the seminar can…

  • Community RelationsFIG News

    The Spirit of FIG

    by J. Wesley Knowles February 29, 2016

    In honor of FIG’s 40th Anniversary of Service, we would like to focus on the many attributes that create the spirit of our strong organization. Dive into our featured article in the…

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