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    4 steps to naming a financial services company
    Marketing + Branding

    4 Steps to Naming a Financial Services Company

    by Sheryl Theisen August 28, 2020
    written by Sheryl Theisen

    Updated September 6, 2023, at 9:15 PM

    Done right, naming a financial services company will be deeply personal and very telling. Potential customers will develop their own expectations based on the name of your business. Be aware that if it doesn’t sit well, they’ll probably go elsewhere.

    Continue Reading
    August 28, 2020
    11 FacebookTwitterPinterestEmail
  • Marketing + Branding

    How to Promote a Podcast Appearance in 10 Easy Steps

    by Mark Stewart July 14, 2020
    by Mark Stewart July 14, 2020

    Updated September 1, 2023, at 10:41 AM There’s a podcast boom going on! They’re all the rage these days, and for good reason. Podcasts are one of the hottest marketing tools around …

    13 FacebookTwitterPinterestEmail
  • Marketing + Branding

    Shift into Marketing Gear: Tips for Committing to Your Marketing Strategy

    by FIG Marketing June 30, 2020
    by FIG Marketing June 30, 2020

    A lot of financial professionals have the desire to increase their integrated marketing efforts but may feel that they (and their team as a whole) lack the time and resources. Many financial …

    18 FacebookTwitterPinterestEmail
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