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    Marketing + Branding

    6 Podcasting Tips for Financial Professionals to Create Long-Lasting Success

    by FIG Marketing December 18, 2024
    written by FIG Marketing

    Updated March 19, 2025, at 3:59 PM

    Podcasts are more popular than ever, and financial professionals are increasingly using this medium to reach a wider audience, share expertise, and establish authority in a crowded industry. Whether it’s through your own podcast or a podcast appearance, you can easily incorporate a podcast marketing strategy into your business.

    With roughly 135 million consumers tuning into podcasts monthly, there’s an opportunity for independent financial advisors to engage prospects and clients in a meaningful, approachable way. By following these podcast best practices, financial professionals can leverage an audio-centric way to attract new clients, deepen relationships with existing clients, and build trust.

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    December 18, 2024
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  • Marketing + Branding

    Increasing Social Media Engagement for Financial Advisors [11 Quick Tips for Building Connections]

    by FIG Marketing January 4, 2024
    by FIG Marketing January 4, 2024

    Updated February 21, 2024, at 3:39 PM In the fast-paced world of financial advisory, connecting with clients is more crucial than ever. Social media can be the turbocharged engine propelling financial advisors …

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  • Marketing + Branding

    Expert Round-Up: Financial Marketing Trends to Watch

    by FIG Marketing December 17, 2020
    by FIG Marketing December 17, 2020

    For the record, we side with the billions of people worldwide who are ready for 2020 to end. But before we send this year into a supermassive black hole never to be …

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