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FIG Marketing

  • FIG News
    • Events
    • Press
    • Community Relations
  • Product R + D
  • Marketing + Branding
  • Business Development
  • Industry Insights
Category:

Marketing + Branding

    Up Your Marketing Campaigns With Video Marketing
    Marketing + Branding

    Up Your Marketing Campaigns With Video Marketing

    written by Monica Breeding

    Updated July 14, 2021, at 4:19 PM

    A picture may be worth a thousand words, but according to Forrester Research, one minute of video can be worth 1.8 million words. When seen in that light, we can appreciate that video is an incredibly impactful marketing tool.

    Videos can help businesses communicate their most important points in very little time, in a more personal and far more impactful way. It is a noninvasive method of engagement that can be accessed any time. Video is easily searchable, sharable and reusable. Most importantly, video is consistently shown to increase conversion rates across most marketing efforts.

    Continue Reading

    Up Your Marketing Campaigns With Video Marketing was last modified: July 14th, 2021 by Monica Breeding
    March 24, 2016
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  • Marketing + Branding

    4 Steps to Prospect Over Dinner

    by J. Wesley Knowles March 10, 2016

    As you may know, dinner seminars have been a part of the Fixed Annuity world for many years. Everyone plans these events a little differently but it most cases the seminar can…

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