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LTC Awareness Month

    Hybrid Long-Term Care: A New Perspective
    Product R + D

    Hybrid Long-Term Care: A New Perspective

    written by Nick Gullett

    Updated November 21, 2019, at 10:24 AM

    Many agents believe there’s no place in their current practice for long-term care (LTC) insurance.

    This can be attributed to a variety of factors. The most likely objection is simply looking at the “averages” and claiming this doesn’t appeal to the masses. Why purchase insurance in something you may never need? Another common barrier to entry when starting the LTC conversation is the bad reputation the traditional, stand-alone policies have earned. Some agents aren’t willing to pursue new opportunities, and would rather use the detriments associated with past products to misrepresent what is currently offered.

    Continue Reading
    Hybrid Long-Term Care: A New Perspective was last modified: November 21st, 2019 by Nick Gullett
    October 31, 2016
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